In an AI world, discernment is the last human skill.
Every leader now has access to the same data, the same models, and the same instant answers. What’s left is deciding what actually matters, and having the taste and discernment to tell the right answer from a good one. For teams everywhere, choosing well has now become the scarcest and most valuable skill. Is your team prepared?
Speaking
Jenny delivers 3 talks on choosing well in an AI world, built to be customized for your audience.

The ABCCs of Creative Marketing: 12 Questions to Up-Level Your Brand
Great marketing starts with better questions. In this talk, Jenny walks through four territories — Audience, Brand, Creativity, and Culture — leaving you with 12 questions and tangible takeaways to elevate your brand. Best for marketing teams.
The Discernment Audit for Leaders
With AI, everyone has access to the same information, which means decision-making becomes a competitive advantage. Jenny walks through a practical self-assessment for examining how you already decide, how to improve, and how to ensure your team isn’t outsourcing your biggest, most impactful decisions to AI. Best for leaders and teams in all industries.
The New Currencies in an AI World
When every leader has the same data, the same models, and the same AI-generated answers, human taste and trust become your advantage. Jenny shows why, and how to build both within your team. Best for leaders and teams in all industries.
Watch & listen
▶ WatchMy Family of Origin3% Conference · Video
▶ WatchThe Next Gen Is HearSocial Media Week · Video
KeynoteGen Z TrendsDMEXCOOn stage



Praise
“I settled in for an hour or two of boredom and was soon intrigued and engaged by smart observations, realistic guidance, and even group exercises that made sense. Jenny is sharp and relevant, and I am looking forward to the next one!”
Kelly CrawfordVanguard Properties“Over the past 30 years of my real estate career, I’ve attended more conferences and trainings than I can count—but your talk truly stood out. … You’re easily one of the most memorable speakers I’ve had the pleasure of hearing.”
Juliette S. VoREALTOR®, Vanguard PropertiesFAQ
Who is Jenny Haggard?
Jenny Haggard is a Los Angeles-based keynote speaker and brand marketer with 16+ years of experience. She helps leaders and teams make sharper creative decisions in the AI era, and has delivered 200+ keynotes across 4 continents.
What does Jenny Haggard speak about?
Creativity, marketing, trends, Gen Z culture, and thought leadership, plus how AI is changing the way people think, work, and make decisions. Her three main talks are The ABCCs of Creative Marketing, The Discernment Audit for Leaders, and The New Currencies in an AI World.
Is Jenny Haggard an AI keynote speaker?
Yes. Her keynotes focus on making strategic and smart decisions when AI makes endless options available: how leaders build human taste and discernment, ask better questions, and make the calls only a human can make.
Does Jenny speak about marketing, creativity, and Gen Z trends?
Yes. She has 16+ years in brand marketing, crafts trend reports, and analyzes trends.
Where has Jenny spoken?
Conferences including Digital Summit, Ad Week NY, Ad Week Europe, Cannes, and Variety Entertainment Summits. She has also appeared on podcasts like the IAB Podcast, Mediaweek Newsmakers, and Mumbrellacast.
What formats can I book?
Keynotes (30 to 60 minutes), hands-on workshops, panels and fireside chats, and podcast interviews. Every talk is customized for your audience.
How do I book Jenny Haggard?
Email jen@jenhaggard.com with your event, audience, and date. Jenny replies personally.